jeudi 6 janvier 2011

Sort of interesting


Even with all the new media out there and all of the options open for advertisers, the "mainstream" ad blogs like AdFreak and AdRants and even Ad Age seem to focus mostly on television when they show examples of creative or get excited about some new campaign.

It's hard to read anything about the future of advertising without running across somebody who is certain that the :30 TV spot is old hat -- and certainly it is becoming part of an arsenal as opposed to the only marketing weapon available.

But still, television seems to hold all the glamour for people in the ad business.

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